LıveFidelity

Loyalty cards in the Wallet

One card.
Your whole shop.

Stamps, prizes, offers and invitations in the iPhone Wallet, with a web card for Android phones. Customers get it with a QR code, it updates at every visit and puts your news on the lock screen of everyone who said yes.

No app to download · iPhone and Android · Consents handled as Italy's data protection authority asks

The iPhone Wallet with the Caffè Lumen loyalty card in front, the cards of two other shops behind it and an invitation to a tasting
Prizes reached 29 ▲ 20.8% on the month before
Visits with the card, per week from 60 to 70 in 11 weeks
Caffè LumennowMarta, see you at the tasting on Saturday the 7th: with the invitation +2 stamps.
Cards registered 90 +10 in the last month

The iOS Wallet with the cards of demo shops. Message and numbers from Caffè Lumen, last 30 days. Card text and screens are in Italian: today LiveFidelity is available in Italian.

Made for businesses that see the same faces come back

  • Cafés and coffee bars
  • Restaurants and pizzerias
  • Hairdressers and barbers
  • Beauty centres
  • Bakeries and pastry shops
  • Neighbourhood shops

The cards

Stamps, offers, invitations.
All in the customer's Wallet.

The stamp card that never gets lost.

Ten boxes, the prize and the QR code for the till, with the card number below. It fills itself at every visit: no paper cards, no faded stamps, no "I left it at home".

  1. 01The customer gets it from the QR code on the counter, with welcome stamps
  2. 02At the till you stamp with your phone, or it arrives from the receipt
  3. 03At 10/10 the till shows «FIDELITY»: the prize is handed over and the card starts again from zero by itself
The Forno Mirtillo stamp card in the Wallet, between the cards of Caffè Lumen and Barberia Ottanta

The offer that lands on the lock screen.

The product of the month, a discount for people who haven't been in for a while, a birthday gift. It reaches the phones of those who said yes to offers and is used at the till, with the card.

  1. 01To a group of customers, or to people who buy a certain product
  2. 02At most one message a day and two a week for each customer
  3. 03See how many received it and how many used it
The dashboard: a new message with an offer and its recipients (interface in Italian)

The invitation that gets people in.

An opening, a tasting, an evening. The invitation enters the Wallet like a ticket, with day, time and place, and the iPhone shows it again on the day of the event.

  1. 01You send it to those who said yes to news
  2. 02At the entrance you read it with your phone: attendance is recorded by itself
  3. 03Those who come receive free stamps
The Caffè Lumen tasting invitation in the Wallet, with day, time, place and the QR code for entry

The same card, on Android too.

Those without an iPhone open the card as a web page on their phone: same QR code, same stamps, invitations with their entry code. Google Wallet is planned, not live yet.

  1. 01The QR code on the counter recognises the phone by itself
  2. 02If the customer leaves an email, the card link reaches them there too
  3. 03Stamps and prizes identical to the iPhone's
The Caffè Lumen card on an Android phone

How to start

Ready in three steps.

One dashboard for the card, sign-ups and messages. Apple certificates, formats and card updates are handled by LiveFidelity.

The dashboard: customise the card with a preview (interface in Italian) The sign-up form that opens from the QR code on the counter (in Italian) The dashboard: overview with registered cards, return rate, prizes and most frequent customers (interface in Italian)

The channel

It lives in the Wallet,
next to the payment card.

An app is deleted in a second, a newsletter stays unopened. The card in the Wallet stays there and shows up when needed: you update it whenever you want, and messages arrive on the lock screen.

On the lock screen

The message arrives with no app and no password, only to those who said yes. For example to every customer close to a prize.

On the right day

The iPhone shows the invitation again on the day of the event, and the card shows the prize as soon as it is ready.

It updates itself

Stamps, prizes and level change at every visit, on the iPhone and on Android, without the customer touching anything.

At the till

You stamp with your phone, by hand with the number under the QR code, or automatically from a connected till.

The dashboard

Your whole shop
on one screen.

From the computer or the phone, for the owner and for whoever is at the till. The screens come from the demo shop Caffè Lumen, and the interface is in Italian.

The dashboard overview: registered cards, new members, return rate, prizes and the most frequent customers (interface in Italian)

Numbers

Registered cards, return rate, the most frequent customers, prizes. Every number compared with the previous period.

Customers

Each one's visits, stamps and preferences. Groups build themselves: new, loyal, at risk, lost.

Scanner and prizes

Scan the card, see where it stands and give the stamp. At 10/10 the till shows «FIDELITY» and the card starts again from zero.

Messages

Write to a group, see beforehand who receives it and the best time for your shop.

Events

Invitations in the Wallet, attendance at the entrance, free stamps for those who come.

Team

Logins for whoever is at the till, separate from the owner's.

A customer's page with visits, preferences and consents (interface in Italian)
The Scanner: a card at 10/10 with the prize ready (interface in Italian)

Privacy

Compliant from day one.

Loyalty cards are among the things Italy's data protection authority checks the most. LiveFidelity has the rules built in.

Consents you can prove

Offers and tastes have two separate consents, always optional: the card works without them. For every choice the date, text and version are kept.

Time limits written in figures

Purchases stay linked to the customer for 12 months, then become anonymous numbers.

The customer decides

One tap on the back of the card to stop receiving offers. They can download their data, or close the card, whenever they want.

LiveFidelity is a product of Hidden S.r.l., Via Giovanni da Procida 23, Milan, Italy.

For chains

Your network,
every location in view.

Your customers

See how many customers the network has and how many each location has, and how many of them come back.

Your marketing

Offers and events on the lock screen, with consents in order and sending limits already built in.

Your systems

Your tills don't change: LiveFidelity receives receipts from what you already have.

It is a tailor-made project: we start with a pilot on a few sites.

Let's talk

Your card, on your phone,
in fifteen minutes.

We show you the dashboard and put a test card in your Wallet.

Book a demo

Write to [email protected] or call +39 342 012 0737

Book a demo

In fifteen minutes we show you the dashboard and put a test card in your Wallet. Write two lines: the message is ready to send.

Mail won't open? Open in Gmail · or call +39 342 012 0737